
Issue 219
Happy Tuesday, fundraisers!
Wondering what should be on your year-end fundraising checklist? Our free guide will take you through all the giving season best practices, like setting clear giving goals, establishing a fundraising calendar, optimizing your donation pages, building a P2P campaign, and more. Get the End-of-Year Fundraising Checklist today!
Scroll on down for the latest fundraising ideas relating to capital campaigns, social media, and donor thank you’s.
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Great Fundraising Posts
The 4 Main Types of Form 990s for Nonprofits (& How to File)
Soapbox Engage (Soapbox Engage)
As a nonprofit professional, figuring out tax requirements is a complicated, yet necessary task that allows you to maintain your organization’s tax-exempt status and take stock of your fundraising progress. That’s why knowing the difference between each type of Form 990 is so important. Working out the differences between each tax form type can be confusing, so this blog post serves as a handy guide to help keep everything straight.
Getting Donor Feedback Right to Raise More Funds
Wayne Elsey (NonProfitPro)
Relational fundraising is an absolute for nonprofit success. One key to a strong relationship with donors that many nonprofit organizations are missing is asking donors for feedback and advice. This blog post explains why donor feedback is so important, how to collect it, and how to use it wisely.
A Closer Look at the Major Donor Fundraising Cycle
Sarah Tedesco (Get Fully Funded)
In the nonprofit sector, a solid major gifts strategy is essential for maximizing your organization’s fundraising potential. However, securing major gifts takes significantly more time and effort than soliciting lower-level contributions. To help you get started with major donor fundraising, this blog post will walk through four key steps in the major donor fundraising cycle: identification, cultivation, solicitation, and stewardship.
You’re Going to Be Okay: A Year-End Reminder
Jeff Schreifels (Veritus Group)
For some industries, the last quarter of the year is the time to slow down and do less work while preparing for holidays. However, for many nonprofit professionals, this is the most stressful time of year! If that applies to you, check out this blog post for a gentle reminder that you will get through this time.
Emotional Trigger: The Secret to Donations
Give Central (Give Central)
Humans are social animals motivated by our emotions, and this is particularly true when it comes to donating. We are more likely to donate when we feel an emotional connection to the cause or the impact that particular donation will make. As nonprofit fundraisers, it is important to understand these emotional triggers. Learn more about leveraging these triggers in this blog post.
Your End-of-Year Fundraising Roadmap
Jeff Brooks (Moceanic)
The end of the year is the most important and profitable time of the year to ask for donors to give. Don’t let this time pass you by! In this post, Jeff provides a roadmap of things you can do in these final months of the year to maximize your revenue.
The Top 4 Motivations for Giving and the Peril of Ignoring, Misinterpreting, or Underestimating Them
Jim Langley (Market Smart)
Like we’ve said, donor relationships are key to fundraising. Part of developing a good relationship with your donors is to understand why they are motivated to give. In this blog post, Jim shares the top four motivations for giving and how to better incorporate them into your fundraising.
Auction Math: Simplifying Your Event Planning
Greater Giving (Greater Giving)
Planning a fundraising auction can seem daunting, but with the right formulas, it’s easier than you think. This blog post introduces “auction math” that will help you simplify planning and reduce stress in order to have a successful auction that exceeds its revenue goal.
3 Types of Fundraising Stories that Help You Get (and Keep) Donors
Jeff Brooks (Future Fundraising Now)
Stories power fundraising, which you likely already know. But not all of our stories should be the same. This blog post shares three distinct types of stories that you can use to enhance your fundraising.