Soapbox Engage Blog

Issue 204

Happy Tuesday, Fundraisers!

What have you been doing to cultivate relationships with your mid-level and major donors? These relationships help ensure your organization can meet its fundraising goals and keep growing sustainably. But to approach relationship-focused fundraising strategically, it’s important to consider donor qualification. Check out this post for five best practices!

Keep scrolling for the latest fundraising ideas and strategies related to donor segmentation, year-end fundraising, and fiscal sponsorships.

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Great Fundraising Posts

Implementing Proper Donor Segmentation: 5 Nonprofit Tips

re: charity (re: charity)

Did you know that segmentation can increase your campaign’s donation revenue by up to 760%? Besides providing donors with more personalized communications, segmentation can have a significant positive impact on your fundraising results. To effectively group your donors, you need to take a strategic, data-driven approach to donor segmentation. This post has five tips for you to get started with a segmentation strategy that helps you engage and retain your supporters.

It’s Time to Change Your View of Volunteers

Richard Perry (Veritus Group)

Volunteers are a valuable part of nonprofit organizations. However, they are not always treated that way. In this blog post, Richard highlights the problem with how many nonprofit organizations treat their volunteers, and how to change that for the betterment of your organization.

How Fundraising Words Are Different from Sales Words

Russell James (Moceanic)

You may think that fundraising is just like sales, since both result in getting a constituent to put their money toward something. However, fundraising is different from sales because charitable decisions are different at every level. In this blog post, Russell explains how to make sure you’re using the right words when fundraising, and not treating appeals like a sales pitch.

Nonprofit Logo Design: 4 Essential Elements to Consider

Marc A. Pitman (Fundraising Coach)

Marketing is an important way to spread awareness of your nonprofit’s mission and work. And one key feature of your marketing is your logo. If you are getting ready to design or refresh your nonprofit’s logo, check out this blog post that shares four elements you should consider.

Fiscal Sponsorships: A Growing Trend in the Nonprofit Sector

Paul D'Alessandro (NonProfitPro)

Fiscal sponsors are 501(c)(3) organizations that allow foreign NGOs and smaller entities in the U.S. to have essential resources. Fiscal sponsors are an excellent way to grow an American charity beyond its local base. This blog post shares four advantages of fiscal sponsorships for you to think about.

Does Your Nonprofit Think Too Small?

Claire Axelrad (Clarification)

While some nonprofit organizations are thriving and meeting their goals, many others are just limping along. In this blog post, Claire argues it’s because many organizations are thinking too small. If you want to start thinking bigger, read this post with suggestions on how to do just that.

8 Transformative Things I’ve Learned from 35 Years in Fundraising

Jeff Brooks (Future Fundraising Now)

When it comes to fundraising, many lessons can only be learned through trial and error. But when you have the chance to learn something from someone who has done it all before, you should jump at the opportunity. In this blog post, Jeff offers eight transformative things he’s learned after thirty-five years in fundraising, that you can apply to your own journeys.

Year-End Fundraising: Your Survival Guide

Gail Perry Group (Gail Perry Group)

Is your fiscal year coming to a close? Are you worried about making it to the finish line? This blog post offers nine tips for you and your team to not only survive this stressful time, but come out with a win.

Major Donor Retention — What’s Holding It Back?

Greg Warner (Market Smart)

Donor retention statistics continue to worsen, with 2022 showing the lowest overall rate ever recorded, at 42.6%. Why is this happening? And how can we fix it? In this blog post, Greg identifies the primary cause of poor donor retention and how you can address it in your organization.