Soapbox Engage Blog

Issue 221

Happy Tuesday, Fundraisers!

Is your organization ready for Giving Tuesday? Check out this post, 8 Website Updates to Boost Your Giving Tuesday Campaign, to learn what changes you can make to your nonprofit’s website to get the most out of your Giving Tuesday campaign! From calls-to-action, to recurring giving upsells, to newsletter opt-ins, there are many ways to stay connected and engaged with your donors beyond Giving Tuesday.

Scroll on down for more great fundraising content relating to year-end fundraising, marketing on a budget, and donor segmentation. Enjoy!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, PUB Crawlers!

I’m writing to you from Washington, DC— my old stomping grounds! I’m back here on the east coast for the Soapbox Engage quarterly connect, our chance to get the full team together in person to strategize and plan for the future. We’re excited to dream up new ways to continue to provide the very best for the Salesforce nonprofit community!

Speaking of! Here’s what’s cooking in the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

You want to raise awareness, attract donors, and build your brand, but how can you accomplish all of these things and advance your mission when every dollar counts? Fortunately, successful marketing isn’t about how much you spend. It’s about creativity and resourcefulness.

Some of the most effective marketing strategies don’t require a big budget. You can create content to show off your thought leadership or use social media to interact with supporters. Even some paid channels like Google Ads are within reach with the right strategies.

Let’s explore several low-cost and free marketing ideas your nonprofit can use to connect with its audience.

Issue 220

Happy Tuesday, Fundraisers!

With Giving Tuesday fast approaching, it’s time to make sure your campaign is ready to go. You can consider using matching gifts to make your donations go further. But whatever approach you take, remember to communicate authentically with your supporters— giving is inherently a very personal act!

Scroll on down for more great fundraising content relating to nonprofit boards, planned giving, and year-end fundraising. Enjoy!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, PUB Crawlers!

We decided that squeezing in two NPSP days before the end of 2024 wasn’t enough, so we’ve added NPSP Day Philadelphia to the calendar! If you’re located in or near Philly, I hope to see you in December!

Keep scrolling for the latest goodness from Trailblazers like you!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

In the digital age, nonprofits are constantly seeking innovative ways to engage with donors and streamline their operations. One such innovation making waves is the use of chatbots. These AI-driven tools have transformed various sectors, and fundraising is no exception. Here's how chatbots are playing a pivotal role in modern fundraising efforts.

Issue 219

Happy Tuesday, fundraisers!

Wondering what should be on your year-end fundraising checklist? Our free guide will take you through all the giving season best practices, like setting clear giving goals, establishing a fundraising calendar, optimizing your donation pages, building a P2P campaign, and more. Get the End-of-Year Fundraising Checklist today!

Scroll on down for the latest fundraising ideas relating to capital campaigns, social media, and donor thank you’s.

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, PUB Crawlers!

Get ready to explore the latest ideas, blogs, and updates from the Trailblazer Community, including a fresh take on Salesforce reports and a rock-solid Data Cloud strategy! And I hope you’ll join us for NPSP Day New York on November 7 and NPSP Day Washington DC on November 21 for some collaborative learning and networking face-to-face!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

As a nonprofit professional, figuring out tax requirements is a complicated, yet necessary task that allows you to maintain your organization’s tax-exempt status and take stock of your fundraising progress. That’s why knowing the difference between each type of Form 990 is so important.

As you likely know, there are multiple variations of Form 990 to choose from depending on your organization’s size and gross receipts. Working out the differences between each tax form type can be confusing, so we’ve put together this handy guide to help keep everything straight. We’ll review the following points:

Issue 218

Happy Tuesday, Fundraisers!

You’ve made it to October! Do you have any special fall fundraising campaigns or events planned? Here are some of our fall fundraising ideas, but we’re always open to expanding our blog posts to capture new ideas. Feel free to respond to this email if you have one you want to share!

Scroll on down for some excellent fundraising tips related to DAFs, audience segmentation, and auction revenue. Enjoy!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, PUB Crawlers!

Cheers to making it to the end of September! This last quarter of the year is often the busiest, but I know it’s going to bring about some awesome changes and opportunities for the community. And maybe even a couple chances to meet up in person— be sure to scroll down to the Event section and check out the upcoming NPSP Days!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Issue 217

Happy Tuesday, fundraisers! Hard to believe we’re nearing the final quarter of the year. Remember to take time to care for yourself this busy fundraising season!

In this week’s edition, discover how to create a sustainable operating budget, humanize your data, and secure donor trust. Plus, we’re sharing must-know strategies for the fall giving season! Whether it’s improving your donor data security or fine-tuning your fundraising stories, these articles offer actionable insights for your nonprofit’s success!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

I had a fantastic time connecting with many of you last week at Dreamforce to debrief about the nonprofit keynote and talk about the future of Salesforce for nonprofits! It’s always wonderful to connect in person, see familiar faces, and meet new folks. If you’re located near NYC or Washington, DC, I encourage you to check out our upcoming NPSP Days for another chance to meet face-to-face— this time for a full day of learning and strategizing around the Nonprofit Success Pack.

Keep scrolling for the latest questions, ideas, and resources from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

There’s always something new going on in the nonprofit sector. But even with exciting new trends cropping up (like the use of AI and influencer marketing), don’t forget about the most impactful nonprofit trends of the past few years. This includes donor-advised funds (DAFs)—a valuable opportunity for securing large donations and improving your organization’s cash management strategies.

But you may be wondering: Are DAFs really still relevant today? Should you be pursuing them even if they get some negative press? The answer to both of these questions is a resounding yes. Let’s explore why.

Issue 216

Happy Tuesday, fundraisers!

Here’s a pro-tip for the week. As you prepare for Giving Tuesday, consider creating a dedicated Giving Tuesday donation page. This allows you to adjust the wording/design to best appeal to online donors. It also simplifies tracking the results of your Giving Tuesday campaign, since the majority of your donations will flow through that page. Learn more about affordable fundraising tools for building donation pages.

Scroll on down for the latest fundraising ideas and strategies relating to nonprofit marketing, online advocacy, and grant applications.

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

I’m looking forward to seeing some of you at Dreamforce next week! If you’re planning to attend, I’d love to see you at our PUB Crawl subscriber meetup on Wednesday 9/18. You can find more information here or in the events section below!

Keep scrolling for the latest questions, ideas, and resources from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

In an age where attention spans are short and competition is fierce, captivating your audience is more important than ever. This means getting creative and making your nonprofit’s story unforgettable!

With countless organizations vying for the same pool of donors and volunteers, you need to consider how your nonprofit can connect with supporters in unique and memorable ways. From personalized eCards to dynamic peer-to-peer campaigns, we’ll share four imaginative marketing ideas that can transform your outreach and boost donations.

In an age where attention spans are short and competition is fierce, captivating your audience is more important than ever. This means getting creative and making your nonprofit’s story unforgettable!

With countless organizations vying for the same pool of donors and volunteers, you need to consider how your nonprofit can connect with supporters in unique and memorable ways. From personalized eCards to dynamic peer-to-peer campaigns, we’ll share four imaginative marketing ideas that can transform your outreach and boost donations.

Issue 215

Happy Tuesday, fundraisers!

Get ready for another Fundraising Weekly packed with key strategies to boost your nonprofit’s success. From streamlining marketing efforts to discovering new fundraising opportunities, there’s something for every team member. We’ll also explore creative approaches, like using wacky envelopes and crafting standout fundraising appeals, to ensure your message gets noticed. Whether you’re focused on small changes or scaling global efforts, these insights will help take your fundraising to the next level.

Enjoy!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

In today’s digital age, online advocacy plays a pivotal role in mobilizing support, driving donations, and raising awareness for charitable causes. One powerful tool that can significantly enhance online advocacy efforts and scale up fundraising is matching gifts.

As a form of corporate philanthropy, matching gift programs empower organizations to amplify their advocacy campaigns, engage more supporters, and increase their fundraising impact.