
Issue 241
Happy Tuesday, Fundraisers!
There’s another new webinar of ours that I think some of you might be interested in tuning in for later this month! On March 27, we’ll be sharing the many ways that the Soapbox Engage Actions app and Petitions app can support your advocacy efforts. Learn how you can mobilize your supporters through your calls to action and pressure elected officials, federal agencies, and custom targets to bring about the change you seek. Details and link to register here!
Keep scrolling for expert insights on financial audits, video messaging, and fundraising oversimplifications.
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Great Fundraising Posts
Competing for Talent: Tips to Help Your Nonprofit Stand Out
Soapbox Engage (Soapbox Engage)
No matter your mission, the work you do at your nonprofit organization is critical. So you want to hire the best and brightest folks who are committed to accomplishing your mission. However, nonprofits often face hurdles when it comes to recruiting talent, such as limited budgets. With the right strategies on your side, your nonprofit can stand out and attract top candidates. This blog post features some tips to help you secure top performers for your organization!
Fundraising’s Two Most Common Oversimplifications
Jim Langley (Market Smart)
There are two common oversimplifications that are frequently repeated in fundraising. In this blog post, Jim helps us to get more precise around these statements so that the oversimplifications aren’t turned into false expectations or meandering practices.
Capital Campaigns for Small Organizations? It Can Work!
Amy Eisenstein (Care2)
When you think of a capital campaign, it’s easy to imagine large, resource-rich organizations raising millions of dollars with ease. But the truth is, small nonprofits are not only capable of running successful capital campaigns but can excel in unique and meaningful ways. This blog post explores how small nonprofits make these campaigns work and outlines the seven key phases of a successful campaign.
What Every Nonprofit Needs to Know About Financial Audits
Jon Osterburg (The ENGAGE Blog)
The term “audit” tends to strike fear into the hearts of organizational leaders and individual taxpayers alike. But audits are actually essential to build a strong managerial and financial foundation for your nonprofit. Although it takes time and effort to prepare effectively for an audit and improve your operations based on the results, the many benefits of nonprofit audits make it all worthwhile. This guide features four key things you need to understand about audits as a nonprofit professional.
Creating a Member Ambassador Program: An FAQ Guide
Julia Claire Campbell (Marketing for the Modern Nonprofit)
Your nonprofit’s membership program provides a sustainable revenue stream that you can rely on year-round. But, if you’re just starting out, you may be wondering how to build the momentum your program needs to thrive. One powerful tactic to consider is recruiting member ambassadors.A member ambassador program allows your nonprofit to amplify its reach and connect with more members in an authentic way. This blog post answers some frequently asked questions to help you hit the ground running with one of these programs.
Avoid Looking Too Sleek or Professional
Sarah Lundberg (The Better Fundraising Co.)
When it comes to marketing for your nonprofit or designing your fundraising appeals, you may be trying your hardest to look as sleek as possible. But actually, that might be hurting your fundraising! In this blog post, Sarah talks about why designing something less sleek might help you raise more money.
From Inbox to Impact: Video Messaging for Donors
Kristy Morris (NonProfitPro)
As we all know, there's an overwhelming flood of information on apps, on social media and in emails. Standing out is very difficult in the age of attention. Personalized video messages can differentiate your organization from others with similar missions. In this blog post, Kristy talks about why video messaging works and how to use them.
Aim High When You Talk to Donors About How Much They Care
Jeff Brooks (Future Fundraising Now)
Whatever cause your nonprofit is focused on, you will have different levels of people with different connections to the cause. You may think you should tailor your messaging to be inclusive to all the circles, including those with the least amount of connection. In this blog post, Jeff talks about why you should actually aim higher in your messaging and assume all donors are very closely connected to the cause.
What’s in My Inbox | How is Your Nonprofit Communicating NOW?
Pamela Grow (Pamela Grow)
We’re in a time where every day there seems to be a new egregious assault on humanity. So, how do you communicate with your donors at a time like this? Pamela talks about how to connect with your donors in this blog post.