Fundraising Weekly - July 9, 2024

Fundraising Weekly Newsletter

Issue 206

Happy Tuesday, Fundraisers!

In a slower season for fundraising, it’s a good idea to evaluate all your tools. How can you set your team up for success come fall? Social media is an essential tool for nonprofit marketing, considering over 70% of individuals in the US use some form of social media. Check out this post to learn how you can leverage social media for fundraising!

Keep scrolling for some excellent tips related to giving trends, nonprofit marketing, and annual fundraising plans. Enjoy!

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Great Fundraising Posts

Question of the Month: How Do You Change a Toxic Nonprofit Culture?

Jeff Schreifels (Veritus Group)

Many nonprofit organizations fail to realize that their mission to make the world a better place starts with their own internal culture. If staff are overworked, underpaid, and unappreciated, this will create a toxic environment resulting in high turnover and low morale. In this post, Jeff shares how to address a toxic culture and take steps to create an environment that honors donors and brings more joy to your staff.

Declare Your Independence Day – Information Overload Be Gone!

Claire Axelrad (Clairification)

Do you feel like you’re working all the time but not getting much done? Or maybe you’re in meetings all day and don’t have time to work? These are symptoms of what Claire calls “InformationOverloaditis,” which can be a common affliction for nonprofit employees with so much on their plates. Luckily, in this blog post, Claire offers actionable steps you can take to declare your independence from this affliction!

Giving USA 2024: Your Questions, Our Answers!

Gail Perry (Gail Perry Group)

Giving USA recently released their annual report on philanthropy. You may have some questions about what you read. This blog post from Gail Perry Group breaks down some frequently asked questions so that your organization can use that report to make better choices leading to more fundraising success.

10 Fundraising Strategies to Adapt to Philanthropic Giving Trends

Claire Axelrad (NonProfitPro)

You’ve recently been hearing about discouraging trends in philanthropy. While you can’t control those trends, you can control how you respond to them. This blog post offers ten strategies to help you boost your fundraising as the philanthropic environment evolves.

Nonprofit Marketing Analytics: Which Metrics to Watch and Why

Jessica King (The ENGAGE Blog)

It can be frustrating to spend a significant portion of your budget on marketing without significant results. By tracking the right metrics, you can determine what parts of your marketing strategy are successful and what parts you need to adjust. In this blog post, Jessica breaks down the right analytics for you to monitor.

Building Relationships: 4 Creative eCard Uses for Nonprofits

Tim Badolato (Get Fully Funded)

You’re likely constantly searching for creative ways to tell people about your cause and raise more support for your work. One option is digital greeting cards, which are easy to personalize and transform digital fatigue into meaningful and memorable connections. This post explores how you can harness the power of eCards to make a lasting impression on donors, volunteers, and employees alike.

We’re Halfway Through 2024. How Is Your Nonprofit Doing So Far?

Ann Green (Ann Green’s Nonprofit Blog)

It may be hard to believe, but we are halfway through 2024! That means it’s a good time to check in and see if you’re meeting your fundraising and communications goals. If you are falling short… don’t panic. In this post, Ann offers suggestions to help you get on track for the rest of the year.

How to Unearth the Stories You Need

Mary Cahalane (Hands On Fundraising)

Stories are so important to fundraising because they shine light on our experience of the world and bring us together. The right story can be what pushes a donor into making a crucial donation. But how do you get the stories you need? This blog post offers tips on how to get stories, as well as how to share them with grace.

3 Questions to Ask Yourself When You’re Building Your Annual Fundraising Plan

Charlotte Field (good works)

Since we are halfway through the year, that means we’re not too far off from planning season: the magical time of the year when we evaluate this year’s learnings, decide what to continue next year, and develop our all-important budgets and projections. Not sure how to start this process? Charlotte offers three core questions to ask to help guide your discussions, frame your thinking, and develop a data-driven strategy.